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SINOTRUK, in collaboration with its local Zambian dealer AE, successfully inaugurated a new dealership facility and hosted a HOWO-MAX new product launch event at the new showroom.

Strategically located near a major transportation artery in Lusaka, the capital of Zambia, the modern, fully functional new facility offers local customers a comprehensive support platform for product display, business consultation, and after-sales service.

The event attracted nearly a hundred attendees from various sectors, including logistics, mining, construction, and banking. During the new product presentation, representatives from SINOTRUK and the AE sales team highlighted HOWO-MAX's superior advantages in power performance, fuel economy, and driving comfort. This product is poised to deliver a comprehensive upgrade experience for users in industries such as logistics and transportation, receiving enthusiastic feedback from the on-site guests.

The successful opening of the new facility and the product launch event mark a new phase in SINOTRUK and AE's partnership in the Zambian market. Moving forward, both parties will continue to deepen the development of their localized service network, offering higher quality products and more considerate services to support customer business growth and drive the upgrade of the regional transportation industry.